Cherokee Princess is an excellent example of the North American flowering dogwoods - Cornus florida. The species gets its name from the Latin word "florida" which means flowering - not from the state of Florida. It is native to the north-eastern USA, from Boston southwards.
The main feature is the very large white petal-like bracts, which provide an attractive spring blossom display.
The tree will often bear fruitlets - not palatable for humans, but very popular with birds and animals, making this a good choice if you want to encourage wildlife into your garden.
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Cherokee Princess grows best in drier areas of the UK. Although trees of Cornus florida like some shade in their native regions of north-eastern USA, in the UK they are best grown in full sun. In less favourable areas it may revert to being a non-flowering shrub.